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Your traffic is fine. Your website is losing the enquiries.

Get a free, personal audit of your site's conversion journey: what's stopping visitors from getting in touch, ranked by impact, with the fixes to make first.

Get My Free CRO Audit

Free. No obligation. Personal review.

40%+ Conversion Rate

https://britishlife.com
British Life website - lead generation web design by Murmur8
British Life website - responsive web design by Murmur8

40%+

Conversion rates, using logical user journeys that keep the customer in the funnel

20+ Years

Building and optimising websites and lead generation that performs

One Person

Design, development and back end. Nothing gets lost in a handoff

You've paid for the traffic. Where is it going?

Most websites don't have a traffic problem. They have a leak somewhere between arrival and action: a headline that doesn't match the ad, a form that asks too much, a call to action people have to hunt for, a page that crawls on a phone.

From the inside it's almost impossible to see, because you know your own site too well. And every visitor lost at that leak is one you've already paid to attract.

Six places enquiries get lost

  1. First impression and message match. Does the page say the right thing, fast, to the person who just clicked?
  2. Call to action. Is the next step obvious, visible without scrolling, and worth taking now?
  3. Forms and friction. Field count, order, error handling and mobile usability.
  4. Trust and proof. Are reviews, results and credentials where doubt actually happens?
  5. Mobile journey. The experience on a real phone, not a resized desktop.
  6. Speed and technical blockers. A quick check for anything slowing or breaking the path to enquiry.

Not an automated score

Automated tools tell you the number. They don't tell you why, or what's actually worth fixing. As a developer who works across the whole stack, I'll identify friction and - if you share analytics access - where your drop-offs are.

A prioritised plan, not a 60-page PDF

You keep the audit whether or not we ever work together.

Get My Free CRO Audit

Three Simple Steps

Step 1

About Your Site

Add your website address and email. It takes about a minute.

Step 2

Site Review

I go through your site on desktop and mobile, looking at your messaging, forms and journey. If you share read-only analytics access, I'll find the exact drop-off points.

Step 3

Your Findings

A prioritised report within 5 working days, plus an optional 20-minute call to talk it through.

What fixing the leak looks like

British Life is a UK life insurance intermediary working in a competitive paid-traffic market. We built and optimised their site to deliver 40%+ paid conversion rates, not by buying more traffic but by fixing what stopped existing visitors from converting.

“For some people, there may be cheaper alternatives in India; there may be specialists out there for narrow areas of expertise; but you really can't beat Murmur8 for bespoke responsive-based designs to back-end systems development and integration.”

James Stait
Owner, British Life

“Not only did Paul deliver a great site at the front end, but he can also organise the back end that provides the lead information.”

Duncan Deaves
Owner, KeyMan Adviser Ltd

Built for sites that already get visitors

This audit suits UK businesses whose website brings in steady traffic, organic or paid, and relies on enquiries, quotes, calls or bookings.

If your site gets very little traffic, the first problem is visibility, not conversion. If that's the case, I'll tell you straight rather than audit the wrong thing.

Get Your Free CRO Audit

No spam and no sales pressure. I’ll only use your details to send the audit and follow up once. Privacy policy

FAQs

Is it really free?

Yes. The audit is free and it's yours to keep. If you'd like help fixing what it finds, I'll quote for that separately, with no obligation.

What's the catch?

I'd like to work with you if the audit shows I can help. If it doesn't, you still walk away with a useful plan.

Who does the audit?

Me, Paul Helyer, founder of Murmur8, with 20+ years in web development and conversion optimisation. It isn't an automated report or a junior's checklist.

How is this different from an automated audit tool?

Tools measure the page. They can't tell you that your headline doesn't match your ad, or that your form asks the wrong question first.

Do I need to give you access to my analytics?

No. Read-only access makes the findings sharper because I can see where visitors actually drop off, but it's optional.

What platform does my site need to be on?

Any. WordPress, Shopify, custom-built or legacy ColdFusion, the conversion principles are the same.

Will you tell me if my site needs rebuilding?

Yes, honestly. Sometimes targeted fixes are enough. Sometimes a rebuild is the only lasting answer. You'll hear which.

How long does it take?

Within 5 working days of your request.

Your site should work harder than you do.

Let's find out where it's losing enquiries.

Get My Free CRO Audit